Fitness4Less Refurbishment

Cheltenham's Fitness4Less choose The Bigger Printing Company to produce their new interior signage and displays


Cheltenham’s Fitness4Less have updated their interior signage as part of a refurbishment project. Fitness4Less chose The Bigger Printing Company due to their reputation in the area as a high quality large format provider.

Bigger Printing created a series of robust but eye-catching vinyl signs to go on display in areas such as, the changing rooms, reception, toilets and studios. Bigger Printing based the vinyl signs on artwork that was supplied by Fitness4Less – using precise cutting tools to create the size and shape required.

Bigger Printing also produced two large digital self-adhesive wallpaper displays that can be seen in front of the Cardio Vascular machines. The displays measure 6.5m by 3m each and include fitness images along with motivational statements that act as a stunning backdrop to the main gym. Finally, Bigger Printing produced a 5.6m by 2.3m frosted vinyl for the Spin Class Studio, to give class members better privacy. The spin studio logo was cut out of the frosted vinyl, creating simple but impactful shapes.

Commenting on the end result, Emma Edwards, Director for Fitness4Less, says: “It was the first time we had used Bigger Printing for one of our gym installations and we were very pleased with the result. The team quickly grasped our ideas and the brief for the work and were flexible in the installation phase. It’s good to see a company that takes pride in the details and we would definitely utilise their services for other projects in the future.

To find out more about Fitness4Less, please visit their website.